Tomorrow meets Today
FIT is a research and innovation consultancy that helps businesses create, capture, and scale functional value for growth in a digital world. We’re driven by a commitment to foster better, fairer, and more sustainable business practices.
FIT Blueprint® – Digital Growth Sprint
Design the Ecosystem & Roadmap
Purpose:
To design a future-fit ecosystem that enables growth by aligning digital capabilities with customer needs and business objectives. Ends with a detailed and actionable roadmap.
Who’s it for:
Businesses ready to make a strategic shift, needing clarity and alignment across functions, tech, and customer experience to drive scalable growth.
Suggested Steps:
Week 1–2: Discovery & Insight Generation
Kick-off & alignment
Internal stakeholder & user interviews
Market & research review
Week 3–6: Solution Design & Validation
Insight synthesis
Concept development (lo-fi to mid-fi)
Co-design workshops
Technology assessment
Customer testing & iteration
Week 7–10: Blueprint & Execution Planning
High-fidelity solution prototypes
Vision & experience journeys
Service & ecosystem diagrams
FIT Blueprint® & phased execution plan
Timeframe:
7–10 weeks from briefing to completion
Deliverables:
Full FIT Blueprint® (vision, roadmap, plan)
Functional ecosystem diagrams
Service blueprint & value stack
Prototypes & experience flows
Playback & executive alignment deck
When to call us
Extend & Explore:
You need to identify new areas where your brand can grow and expand its relevance.
Define & Scale:
You need to pinpoint the value your business delivers to users, why it matters, how it works, and what to grow for scale.
Unlock & Evolve:
You’ve scaled across teams and functions, but growth has plateaued, you need a new lens to uncover your next opportunity.
Expand & Digitise:
You want to explore adjacent offerings and fully digitise your ecosystem to create a more connected, scalable business.
FIT has brought their passion for functional value and scalable growth to the forefront, inspiring me and my team to embrace the full potential of this framework for our business. As a service provider, FIT is truly unique consistently going above and beyond, and acting as a genuine partner and joint stakeholder in our success.
International Marketing Director - General Mills