Tomorrow meets Today

FIT is a research and innovation consultancy that helps businesses create, capture, and scale functional value for growth in a digital world. We’re driven by a commitment to foster better, fairer, and more sustainable business practices.

FIT Blueprint® – Digital Growth Sprint

Design the Ecosystem & Roadmap

Purpose:

To design a future-fit ecosystem that enables growth by aligning digital capabilities with customer needs and business objectives. Ends with a detailed and actionable roadmap.

Who’s it for:

Businesses ready to make a strategic shift, needing clarity and alignment across functions, tech, and customer experience to drive scalable growth.

Suggested Steps:
Week 1–2: Discovery & Insight Generation

  • Kick-off & alignment

  • Internal stakeholder & user interviews

  • Market & research review

Week 3–6: Solution Design & Validation

  • Insight synthesis

  • Concept development (lo-fi to mid-fi)

  • Co-design workshops

  • Technology assessment

  • Customer testing & iteration

Week 7–10: Blueprint & Execution Planning

  • High-fidelity solution prototypes

  • Vision & experience journeys

  • Service & ecosystem diagrams

  • FIT Blueprint® & phased execution plan

Timeframe:

7–10 weeks from briefing to completion

Deliverables:

  • Full FIT Blueprint® (vision, roadmap, plan)

  • Functional ecosystem diagrams

  • Service blueprint & value stack

  • Prototypes & experience flows

  • Playback & executive alignment deck

When to call us

Extend & Explore:

You need to identify new areas where your brand can grow and expand its relevance.

Define & Scale:

You need to pinpoint the value your business delivers to users, why it matters, how it works, and what to grow for scale.

Unlock & Evolve:

You’ve scaled across teams and functions, but growth has plateaued, you need a new lens to uncover your next opportunity.

Expand & Digitise:

You want to explore adjacent offerings and fully digitise your ecosystem to create a more connected, scalable business.

Our FIT BluePrint® helps organisations move faster, go further, and achieve more than they could alone. With over two decades of experience, we’ve launched more than 100 products and services for over 80 companies across a range of industries.

FIT Fundamentals Workshop

Kick off FIT Thinking with a hands-on workshop that shows its value and builds momentum for wider use.

FIT Value Strategy Sprint

Map functional value to identify where growth and opportunity can deliver the most impact.

FIT Blueprint® Digital Growth Sprint

Design an ecosystem aligned to user needs and business goals, with a clear roadmap to deliver it.

FIT has brought their passion for functional value and scalable growth to the forefront, inspiring me and my team to embrace the full potential of this framework for our business. As a service provider, FIT is truly unique consistently going above and beyond, and acting as a genuine partner and joint stakeholder in our success.

International Marketing Director - General Mills